API use cases
Our API is used in different ways by our clients. Here is an overview of the most often used scenarios.
- 📈 Bid strategy: By adding competitor pricing as a variable, you can make more informed decisions about how much to bid on Google Shopping ads. This can help you optimize your ad spend and get the best return on investment.
- 💰 Pricing and assortment: Stay up-to-date on the latest pricing and product assortments on marketplaces like Google Shopping. This can help you make strategic pricing and assortment decisions for your own products.
- 🔍 Ad verification: Use our API to verify that your ads are running correctly on marketplaces. This can help you catch any issues early on and make sure your ads are being shown to the right audiences.
- 🛡️ Brand protection: Our API can help you monitor marketplaces for correct usage of your brand and spot any unauthorized sellers. This is important for protecting your brand reputation and ensuring that customers are getting genuine products.
- 💬 Content scraping: Use our API to monitor the content and information that resellers are using for your products on marketplaces. This can give you insights into how they are positioning your products and potentially inspire you to improve your own product information.
- 🤝 Purchasing: Use market pricing data to make informed purchasing decisions for your business. This can help you get the best deals and make sure you are paying a fair price for products.
- 🔍 Lead generation: Our API can provide a comprehensive view of all seller information on marketplaces, which can be useful for lead generation purposes. This can help you identify potential partners or clients for your business.
- 📈 SEO: Use our API to analyze product rankings and share of voice on marketplaces. This can give you insights into how your products are performing compared to competitors and help you optimize your SEO strategy
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